09.2020 Group Briefing
Layout of open data, Far Eastern International Bank introduced the first MyData digital service personalized platform
Far Eastern International Bank / Xiao Peiyi
 Far Eastern International Bank has been deeply involved in digital finance and actively developed digital services. It has become the first bank to put consumer financial services on the platform of "mydata digital service personalization". In the first stage, only seven banks have been launched. Far Eastern International Bank In order to solve the problem that customers can't provide financial proof verification data such as salary transfer, withholding voucher, real estate and other financial proof in the process of bidding for financial goods, the application process of financial goods is interrupted. Therefore, credit card application service is introduced in the first stage, and credit, housing loan, etc. will be introduced in succession to simplify the application process, so as to create a more convenient and smooth application experience for customers 。
The world is actively promoting mydata. At present, Taiwan is the Executive Yuan, and the National Development Commission is leading the development and application of mydata. Far Eastern International Bank believes that mydata is of great help to banks and customers. It actively cooperates with the government to promote mydata and actively joins the first wave. In order to avoid the inconvenience for customers to prepare financial proof, the authorization can be completed online. On the mydata platform, through the natural person certificate and TW Fido authentication methods, the financial proof supplement can be completed, and the efficiency of digital bidding can be improved In the "I want to make up" section of the official website, it only takes 5 steps to complete the online financial proof. Through mydata, we can create an environment for customers to use data independently and enlarge the economic value of personalized data.
Mydata is expected to continue to boost the delisting rate (93%) and digital customer acquisition rate (77.3%) of Far Eastern International Bank "In the first stage, credit card services will be introduced, and then online application processes such as credit and real estate will be introduced to mydata platform to build more complete and fluent digital financial applications for customers, and create new financial services with more wisdom and convenience. 」#