遠東人月刊電子報
Far Eastern e-Magazine

Publisher：Far Eastern Magazine

The Date of The First Issue ：2001-06-01

Precise segment marketing helps Far Eastern Department Store cultivate loyal fans.

　　The novel coronavirus pneumonia poses a great challenge to the retail market, which not only restricts social distance, but also changes consumer shopping habits. It also tests the way and link strength between department stores and consumers. This issue of "cover story" will be shared with you by Nancy Hsu president. How the Far Eastern Department store can seize the business opportunities of focusing on customers through customized services, so as to grasp the new consumption trend in the post epidemic era.

The series of yuanbaiai lights up the Christmas public welfare spark

　　On the evening of December 5, Tainan Dayuan held the "2020 I love you Christmas public light". Chairman Xu Xudong of Far East Group and Zhang Chen, the operating director of Far East department store, invited the mayor of Tainan City Huang weizhe and other distinguished guests from all walks of life to officially light up the "2020 I love you public Christmas tree". Director Xu donated 351 pairs of sports shoes to school children from rural areas. The scene was very warm.

Big city annual celebration

Striving to surpass 13 billion in the whole year

　　The annual celebration of Far Eastern big city shopping malls shopping mall came to a successful end on December 7. The enthusiasm and high consumption power of the public were fully aroused in 12 days. The overall performance of a single site exceeded the expected target by 2.6 billion, growing by 13.8% compared with last year, and more than one million people during the anniversary celebration period, becoming the top three shopping center in Taiwan. The annual revenue is expected to exceed 13 billion and reach a new peak.

Aim at the chopper! Happy go and e-commerce push double 12 year end point strategy

　　In December, happy go will continue to reward card friends. From now on, businessmen with flashlight will offer double-12 year-end bonus point to point discount, and take advantage of the victory to aim at hand choppers! It is said that Friday Shopping focuses on 40 points for 60 yuan of shopping gold; Momo shopping network offers unlimited amount of exchange points, that is, 12 points are drawn, and the highest amount of 1200 points is drawn for two times; Pinguo shopping introduces 10 points of pen and pen feedback, and 1212 points are drawn when the exchange point reaches the specified threshold, so that card friends can be fully charged in the last wave of year-end!

Enjoy the family and raffle gift

　　Far east group pay transfer VIP gathering! If you log in to the "far east group salary transfer zone" of Far East Commercial Bank "or" action bank app "for more than 2 days, you can get NT $35 of shopping money for the whole family, achieve the specified task, and have 100 items of Haoli fun. Welcome to join the far East salary club. Official website: https://reurl.cc/7omGz9 。

Points Carnival! 1 point to have a lucky draw + exchange for 100 kinds of goods

　　You can buy more than 100 bonus points on the first day of the year. "Shopping mall" to grasp the shopping, good shopping!

"Health Column"：Nourishing tonic in autumn and winter. Be careful of taking too much and hurt the body.

 　　Although there is a folk saying: "tonic in autumn and winter, fight tiger in the coming year", but do you know? As a matter of fact, many patients are sent to see doctors every year for acute and chronic diseases. In this issue, let the nutritionist of Far Eastern Memorial Hospital tell you what small details should be paid attention to in order to supplement your body and really help your health score!

"Far Eastern talk" Soliciting contribution of JAN topic: anti epidemic light travel proposal

　　With novel coronavirus pneumonia slowing down, the long playing interest is ready to start. Although we are still unable to enjoy the world at this stage, it is a good time to enjoy the domestic scenic spots again. Whether it's a private trip or a unique cultural and youth scenic spot, you are welcome to share your letter. If the article length is less than 300 words, the Far East people's monthly will provide you with a "peace of mind travel fund"! (deadline: before December 15)

Winners List of No.363 Edition

Congratulations to the following winners who received Far Eastern Group 4 in 1 gift certificate for 300 yuan each!

亞東醫院　謝○涓／遠百信義店　鄭○薇／亞東技術學院　陳○ 淳／亞東醫院　白○榕／遠東新世紀觀音廠　彭○榕／亞泥花蓮廠　沈○偉／遠傳電信　阮○璇／遠東新世紀新埔廠　黃○治／遠通電收　黃○甯 ／元智大學　黃○璆／遠東新世紀　黃○惠／遠東都會　謝○雙／元智大學　湯○姿／新竹SOGO百貨　温○君／遠傳電信　李○宜。