07.2020 Group Briefing
City 'super' s "Taitung good things exhibition" is launched during the International Balloon Festival
Far eastern city super / Li Peixuan
Taiwan International Balloon Festival, which is rated as the world's top 10 hot-air balloon tourist attraction, has marked its 10th year. Regarding it as a business opportunity, City 'super, together with Taitung county government, launched the "Taitung good things exhibition" from May 11 to May 28. It selected more than 100 agricultural products and souvenirs from Taitung, and city' super Xinyi store displayed large-scale hot air balloon devices for people to take photos in cooperation with the International Balloon Festival, so that consumers could feel the bustling atmosphere of the festival.
Xiaxue mango, which enjoys the reputation of the LV among mango, is promoted in the “Taitung good things exhibition” and it is the top fruit to be exported. It is worth mentioning that the price of cherimoya and pineapple are decreasing because of the COVID-19. City’ super was the first to join hands with Taitung county government to support the farmers by selling the pineapple and cherimoya gift box in the 7 stores and achieved great success. The Taitung county magistrate Rao Qingling presented a certificate of gratitude as well. During the “Taitung good things exhibition”, a single consumption of more than 1000 yuan, one of which is Taitung commodity, consumers will be given a lottery ticket, and a total of 110 Taitung gifts are prepared, and 10 lucky dogs will get a 9000 yuan hot-air balloon ticket.