02.2019 Group Briefing
Sending love at the end of the year. HAPPY GO invites millions of cardholders to donate their remaining due points
Ding & Ding Management Consultants Joint Marketing / Ding Liwen
As the year draws near, the number of points accumulated by Ding Ding Integrated Marketing Services Cardholders in 2017 will expire. In order to turn points into love and make more meaningful use, Ding Ding Integrated Marketing Services "Walk with you" public welfare donation platform works with eight major public welfare organizations, including Down's Disease Foundation, Happy Child Social Welfare Foundation, Eden Social Welfare Foundation, United Advice and Recruitment Association, Child Welfare Alliance, Uncle McDonald's House, Family Support Foundation and Taiwan World Exhibition. Looking forward to the meeting, we will continue to invite cardfriends to donate the points that are about to expire, so as to help the vulnerable children grow up more steadfastly in every step. In addition, Ding Ding Integrated Marketing Services held Business Family Day on December 14. For the third consecutive year, it combines activities with public welfare, goes to Children's New Paradise to let employees interact directly with disadvantaged children, and fulfills many children's dream of going to the amusement park.
Ding Ding Integrated Marketing Services Liang Jinlin President said: "For a long time, points can not only bring smart and happy consumer life to Kayou, but also be more useful for public welfare, help people in need, and make points also make others happy! " Ding Ding Integrated Marketing Services initiated the model of public welfare donation point in 2007. It calls on card users to donate points to public welfare organizations to help vulnerable children. In 2017, a new public welfare spindle named "Walk with You" will be established. The focus on vulnerable children will be extended to three growth stages: children, young adults and old people, corresponding to the development of three major strategies: morning, sun and Maple Leaf. Painting, let love continue uninterruptedly. According to the observation of the "Walk with You" platform, in recent years, in addition to the smarter points used in life, more and more card users choose to donate points through the continuous cultivation and communication of Ding Ding Integrated Marketing Services in public welfare. From January to November this year, the number of donors has increased by more than 60% compared with last year. In the past, the phenomenon of donation once a year has often been seen in the behavior of the donors. With the recognition of the platform of "accompany you to walk" public welfare donation points, the status of donating small points per month and thousands of points per donation has also increased year, which shows that the donors have regarded donation points as daily love. Part of it is willing to play a greater role in the accumulated points of consumption, so that more vulnerable children can grow up happily under the donation point of Kayou's love!
At the event site of Ding Ding Integrated Marketing Services "Walk with You" Public Family Day, not only did Chairman Lin Zhengxia, the Down's Disease Foundation personally lead the children to attend and support, but other public welfare organizations also sent supervisory representatives to join Ding Ding Integrated Marketing Services employees and nearly 100 children. In particular, Ding Ding Integrated Marketing Services also chose the first brand new song "Ding Ding Integrated Marketing Services Happiness is so simple" to be released on that day. It was also accompanied by a special circle dance, lively melody, brainwashed lyrics and memorable dance movements, which made the whole audience's friends and friends dance hand and foot, and had a lot of fun.
