Far Eastern International Bank Builds Bilingual Branches to Promote International Friendly Services

        In order to provide friendly financial services with "service without borders and communication with zero distance", Far Eastern International Bank has planned a complete foreign language training and verification subsidy and reward mechanism to strengthen the foreign language ability of its employees, and has successively established simple branches including Taipei Fuxing. , Taipei City Branch and Sales Department, Linkou Branch and other 4 bilingual demonstration branches. At the same time, two-way translation equipment that can support 48 languages has been introduced. It is expected to expand to all branches in Taiwan by the end of this year.

        Zhang Xiaoqian, Deputy President of Far Eastern International Bank Personal Finance Business Group, said that since 2020, Far Eastern International Bank has successively established 4 bilingual demonstration branches, including: Taipei Fuxing Simple Branch near Songshan Airport, a branch located in Taipei City Financial The Taipei City Branch and Sales Department in the core business area, as well as the Linkou Branch near Taoyuan Airport MRT A8 Station, carefully adapt bilingual services to the needs of local customers, allowing foreigners to enter Far Eastern International Bank with confidence.

        In addition, Far Eastern International Bank specially uses the “Ten Le” brand value of wealth management as a feature of bilingual demonstration branches to present a unique appearance. For example, Taipei Fuxing Simple Branch is positioned as a story hall, hoping to share diverse new knowledge with customers , to give full play to the spirit of "Let's Know"; Taipei City Center Branch focuses on the contrast presented by the elegance of the times, showing the innovative atmosphere of "Le Creation"; Linkou Branch established a music salon to reflect the meaning of "Le Le". The Far Eastern International Bank YouTube channel "Xiaoyuan Wins" also featured a special episode, leading the audience to get to know Far Eastern International Bank's most distinctive bilingual model branch.

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