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01.2024 Group Briefing

Far Eastern Group connects various regions to create a warm Christmas

Far Eastern Magazine / Editorial Room
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401n210101        Every year at the end of the year, Far Eastern Group lights up hope in various places with splendid Christmas lights. The lighting event for 2023, sponsored by Far Eastern Group, kicked off on November 17th with the theme of "Welcoming the World and Embracing Love," and invited representatives from foreign embassies to Taiwan to participate in the Christmas lighting ceremony at Taipei Metro Dunnan Square. The Far Eastern Group Shangri La Hotel in Taipei has also created a 3.6-meter-high "Shangri La Fantasy" hot air balloon with the theme of "Dream Christmas", symbolizing the launch of New Year's dreams. A donation box has been set up to invite people to donate their love. Far Eastern Department Stores, in collaboration with the Hualien City Office and the Hualien Youth Public Affairs Promotion Association, jointly organized the "Christmas City Event" and invited the Hualien Fund for Children and Families to help children light up. At the same time, they launched the "Christmas Star Program" and invited the public to fulfill the children's wishes together. Yuan Ze University also planned various activities under the theme of "Christmas Carnival". On December 6th, a lighting ceremony was held, with Principal Liao Qingrong working together with teachers, students, neighborhood residents, and children from disadvantaged families to convey the warmest wishes for peace.

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