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10.2022 Welfare

Unbound the border! HAPPY GO offers many discounts with Japanese point brands and tourism websites

Ding&Ding Management Consultants Joint Marketing / Cai Wanzhen
828D01
        As the epidemic situation gradually stabilized, the Executive Yuan also announced that the policy of "0+7 border deregulation" would be officially implemented from October 13. According to the latest Internet survey report in September released by GO SURVEY, the consulting brand of HAPPY GO, nearly 70% of the people have plans to go abroad in the future, and the number of men who are willing to go abroad within a year is even higher than that of women. Japan and South Korea are the first choice for overseas tourism. As for Southeast Asia, Europe, the United States, Canada and other countries with loose epidemic prevention regulations, countries with high degree of unsealing are also highly favored.

        In view of the upcoming upsurge of overseas tourism in Japan, HAPPY GO launched two special promotional activities. First, it launched the "Taiwan Japan Cross border Point Service" in cooperation with Japan d Point, giving cardholder a convenient channel for cross-border accumulation. From now on to October 31, "applying for d Point" can obtain HAPPY GO 100 points and d Point 100 points. In addition, HAPPY GO has also joined hands with the Japanese point leader T Point to launch the T Card Happy Co branded Card. From now on to October 16, online card handling has the opportunity to draw 100 points, post a message in the official FB of HAPPY GO, upload a Japanese shopping photo and mark a friend, and then draw another 100 points. No matter D POINT or T Card, there are many special stores in Japan, including convenience stores, cosmetics brands, department stores and restaurants.

        It was also found in the survey that about 43% of the people chose free air travelers and more than 30% of group travelers for overseas tourism after the opening of the border. As for cruise tourism, which was popular with the public before the epidemic, the survey showed that about 4.1% of the respondents were willing. Although they have not yet returned to the 7% before the epidemic (2019), they are still much higher than the 0.2% in 2020. As the epidemic is gradually controlled in the future, the recovery of cruise tourism is still possible. Recently, the fluctuation of air ticket prices has been much discussed. In addition to the fact that the world has entered the era of great inflation, nearly 60% of respondents who are willing to go abroad said that the budget of tourism disposable expenses is between NTD 30000 and NTD 60000, with the highest acceptance rate of 10%, accounting for 90%.

        In order to help consumers save money, the HAPPY GO shopping guide platform specially gathers well-known booking and tourism websites at home and abroad, such as Yifei, Trip.com, Hotels Com, KLOOK and KKday. TripAdvisor tourism community, KLOOK and KKday, in addition to 7%, 4% and 6% of each transaction, will give 50 additional Happy Go points. Not only that, Yifei.com offers 1 point of HAPPY GO per NTD300 consumption.  

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