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06.2022 Office Talk

"Innovator's DNA" -- learning innovation from "innovation"

Far Eastern Group joint audit headquarters / chenyuanyi
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382G01
        The founding spirit of Far Eastern New Century Corporation includes five elements: honesty, diligence, simplicity, prudence and innovation. Among them, how to learn innovation? Maybe many people have the same questions as me. Until I inadvertently bought the book innovator's DNA, I found that the original innovation ability has been deeply rooted in our hearts

        Since Clayton M. Christensen put forward the theory of "disruptive innovation" in his book the dilemma of innovation, Jeff Dyer, Hal gregersen and Clayton M. Christensen, the three authors of the innovator's DNA, have further explored where innovative ideas come from? After interviewing many founders of innovative enterprises and combing the data, it is found that the courage to challenge the current situation and not easy to compromise are the common characteristics of many innovators (such as former Apple CEO jabers, Amazon CEO Bezos or Starbucks founder Schutz, etc.), and the behavioral skills to seek change - Association, questioning, observation, social interaction (note) and experiment provide endless power like engine fuel. By daring to challenge the current situation and using the five behavioral skills alternately, we can let our thoughts thread through our minds and stimulate innovative ideas.

        In fact, there are opportunities to practice innovative skills everywhere in life. Take chain retail places as an example. As a consumer, you must have had a similar experience: when you check out at the cashier counter, when the garbage bags and goods are calculated together, you can use a credit card (Lenovo), but when you buy garbage bags alone, you can only use cash (observation). Curious, you want to try to understand the situation (challenge the current situation), so politely ask the cashier, "why can't you use your credit card to buy garbage bags (question) Cashiers often simply say "the system does not support it". At this point, you will inevitably think, "if the system can support (Experiment), how good it would be to improve the convenience of checkout."

        Want to know how to apply the skills of innovative behavior? Turn around and look at the children around. Whenever they come into contact with something new (observation), they begin to ask what it is (question)? Why does it look like this? Why not like that? Can it become something else (Lenovo)? Then start making what you want (Experiment). It can be seen that innovation ability has been deeply rooted in you and me, but we haven't found it.

        The most important thing is that whether you are a new colleague or a colleague like me who has been in the company for several years but still doesn't know much about how to innovate, you can start to use the five behavioral skills proposed in the book - Association, questioning, observation, social interaction and experiment, maintain your curiosity about the world, combine your strengths and experiences, and stimulate your unique innovative ideas from "new".

        Note: when interacting with people from different backgrounds or views, they have different views on the same issue due to different age, learning background, experience, and even nationality. After mutual communication, potential innovative ideas will be inspired.

        References

        1. innovator's DNA: five skills, simple learning and innovation (best-selling Revision), published by Tianxia magazine press on August 4, 2017

        2.Jeff Dyer, Hal Gregersen, Clayton M. Christensen , The Innovator's DNA, Updated, with a New Preface: Mastering the Five Skills of Disruptive Innovators (Harvard Business Review Press; Revised edition, June 4, 2019)

        3."Jeff Dyer on Innovation", LinkedIn Learning Online Course

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