06.2020 Honor and Personnel Change
Far EasTone Telecommunication won the LINE Family Club-The Best Brand Award
Far EasTone telecommunication /
Since 2018, FET has jointly launched one-stop mobile telecommunication service LINE MOBILE with LINE, which provides consumers with simple and easy data package and high-quality Internet services, as well as continuous preferential activities based on users’ needs, not only rapidly accumulating the number of users, but also winning the recognition of 2020 LINE Family Club-The Best Brand.
Far EasTone Telecommunication won the recognition of 2020 LINE Family Club-The Best Brand
Far EasTone Telecommunication leaps out of the business model of the past telecommunication services, launches the first pure online environment together with LINE and creates a one-stop digital telecommunication brand LINE MOBILE. Through the innovative features of precise marketing, exclusive LINE POINTS, and easy application and renewal, it has successfully created the differentiation of telecommunication services. This year, FET won The Best Brand for its flexible use of the official line account, frequent innovation in digital marketing, creation of new services, use of three-tier user focus management to achieve accurate marketing, presentation of marketing projects with innovative thinking and other aspects, showing that LINE MOBILE is good at starting from the needs of users, and there is no doubt that it can create the best experience of telecom services.
During the two years since the launch of LINE MOBILE, the official line account is actively used to deepen the adhesion of the followers and increase the brand's goodwill, and regularly provides welfare and interactive contents of segment designing, cultivate the adhesion of the followers , and develop different package according to the needs of users - from 299 for 10MB for the people who are interested in SMS, 399 for 21MB for people who are fond of watching TV programs, from 499 to 499, and the highest network speed for people who are keen on playing games on the phone. It always launches new contents to meet the needs of consumers, which not only attracts new users' attention, but also consolidates the flow of loyal fans, and it brings a new telecom experience and the choice of digital telecom brand to "slide era", so "LINE MOBILE DAY” came into being during the celebration of the 2nd anniversary.
"LINE MOBILE DAY" on the 11th of every month, and surprising activities are launched every month.
In order to provide better service and welfare for consumers, LINE MOBILE started voting for one’s own "LINE MOBILE DAY" on May 5. On the day of the month, LINE MOBILE will launch a surprise welfare event, which not only thanks fans for their support, but also gives back the exclusive welfare to old users, giving different gifts and big surprises to old users and new users! 11th of every month finally stood out. The first "LINE MOBILE DAY" activity launched on May 11, "specify the next month's gift, draw the current month's gift" has received a wide response. As long as line mobile fans specify the best gift they want to get next month, including the latest iPhone SE, air purifier, UV disinfection box, super popular Nintendo Switch Lite and so on, they will have the opportunity to take the Xiaomi weight meter, SOGO 1000 yuan coupon, wireless headset AirDots and other gifts this month. Before June 11, remember to follow the official account of LINE MOBILE, while the existing users of LINE MOBILE can get the secret gift through the official account’s push notification. The surprise activity of LINE MOBILE DAY every month is absolutely worth looking forward to.
From now to May 31, LINE MOBILE will offer limited discounts. New applicants will not only receive a high LINE POINTS feedback of 6%, but also enjoy a discount coupon of up to 300 yuan for foodpanda, one can apply by one click as well as order food, which is always cost-effective.