Good book recommendation: constant and excellent cultivation

        By Jim Collins, Bill Lazier

        Publishing House: World Magazine

        Publication date: March 2, 2022

                The COVID-19 epidemic storm in the past two years has caught global governments and enterprises unprepared. However, the treacherous political and economic situation in 2022 is even more difficult to understand: the Russian-Uzbekistan war continues, the era of inflation is coming, the soaring energy and materials, the economic downturn, and the impact of climate change. Under many chaos, the enterprise operation is facing more serious challenges, and the industry elimination race is accelerating.

        Looking back on the development history of global enterprises in the past, some companies are still thriving despite uncertainty and even chaos; When there are unpredictable and uncontrollable changes or huge impacts, some companies still outperform. This phenomenon has inspired the author of this book to study "excellent" enterprises, and is also a subject that leaders need to learn and explore at this unpredictable time.

        This book combs out the "cultivation list" of achieving excellence step by step in terms of talent, leadership, vision, strategy, innovation and implementation. In addition, the author has condensed many years of research into a "blueprint for excellence", outlining the path to excellent enterprises in four stages and 12 principles. Among them, "discipline" is an important element that runs through the four stages, in the order of disciplined employees, disciplined thinking, disciplined action and everlasting foundation. In each stage, it is also necessary to practice different basic principles. For example, in stage 1, a "fifth level leader" with two contradictory characteristics of "modest and aggressive personality" and "professional and persistent will" is required to lead the right person to get on the bus. In stage 2, organizational talents must also have inclusive thinking, know how to face the harsh reality, and use the "Hedgehog Principle" to find out the core competitiveness of the enterprise with a single-minded concept.

        After entering Phase 3, thinking must be turned into action, like turning a huge flywheel to accumulate kinetic energy. In order to achieve a major breakthrough, we must adhere to the discipline of "marching 20 miles a day" and carry out the goal persistently. This basic principle is more important in the current volatile environment. Only by injecting discipline into chaos and maintaining consistency in uncertainty can order be established in disorder. In addition, in order to expand the existing achievements, we should stick to the way of shooting bullets first and then, so that enterprises can continue to innovate and develop. As for the final stage 4, the focus is to lay an everlasting foundation for the company. In order to avoid the decline of the company, leaders must always be vigilant and control risks; In addition, "clock making" instead of "time reporting" will create a long-term corporate culture and succession echelon, and while preserving core values, will be brave to establish the next bold goal to stimulate the company's continuous progress. Finally, if we can seize the opportunity and improve the rate of return on luck, it will bring a multiplier effect of ten times win, and accelerate the enterprise to excellence.

        In the era of crisis, the future is not optimistic, but we cannot lose confidence. As Jim Collins, the author of this book, said: Excellence is a dynamic process, not the end of efforts. A company that has been outstanding for a long time must go through countless turning points before it can never fall. This will be an endless road; In addition to leading the organization to win in the changing situation, an excellent leader should also be able to put forward the vision and imagination of the new situation in the future, and hope that everyone can embrace the sense of responsibility of "giving up who we are", have a blueprint and continue to move forward, and lead the Far Eastern Group towards excellence and immortality, "building sustainable competitiveness in a Turbulent World"!

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