Sharing of Experience on Participating in Ya Tung Ready Mixed Concrete Corporation Business Elite Training Camp

        On December 14, 2023, Ya Tung Ready Mixed Concrete Corporation gathered business colleagues from 20 pre mixed plants in Taiwan for a two-day camp event. This was the first large-scale business training organized by the company. At the moment of entering the training camp, everyone was extremely excited and eager, hoping to take this opportunity to enhance communication and share experiences.

                Day 1: Customer Management and Practical Sharing

        At the beginning of the training camp, President Jin Chongren first revealed the company's vision and goals for 2024, encouraging colleagues to challenge themselves and actively innovate.

        Next, the first class will lead everyone to explore future economic development trends, consumer psychology, and the current competitive advantages and disadvantages of the company, helping colleagues grasp the market situation. President Jin reminds us that only by meeting the needs of customers and forming a strong team with them can we win their hearts and occupy a place in the market.

        The second class invited Professor Wu Jixun from National Sun Yat sen University to give a lecture on "How to Launch a New Profit Model in the Inflation Era". Professor Wu shared pricing strategies and techniques to attract students to concentrate and take notes.

        In the afternoon course, we will promote how to effectively build a CRM customer relationship management system. We hope that business colleagues from all over the country can collaborate on the key customer information collected through the Google doc platform and consolidate it into Power BI for team use. In addition to reminding students to avoid common mistakes, we will also demonstrate how to make good use of the system and quickly find the necessary customer information from the database.

        Regarding customer classification, Financial Department also proposes how to analyze and define customer transaction volume, transaction frequency, and profit margin, providing business colleagues with important basis for customer management.

        Next is the highlight of the first day's agenda - with regional business executives and affiliated enterprise executives taking turns to share their personal marketing and business experience. Some people share how to break the ice, some share how to compete with peers, some share how to move customers, and some share countermeasures when customers ask for price reductions... Each case is a martial arts secret accumulated by colleagues for many years. The speakers on stage give it to each other, and the audience off stage listen intently. From time to time, there are praises in the audience, especially for inexperienced novice businesses, they feel like they have gained treasure. At the end of the course, President Jin specially invited Asia Cement Corporation's Zhong Zhen and Manager to share their experiences with Vice President Gao Huanyuan of Far EasTone Telecommunications. Although facing clients with different needs, managing customers and cases is a valuable legacy.

        That evening, the company thoughtfully arranged for all students to have dinner together. Everyone seized the rare opportunity to raise their glasses and celebrate together. Teams from various districts also prepared songs to sing on stage, demonstrating enthusiasm and vitality. After this night, regardless of seniority or position, everyone became their own family members. Going forward, they will not be lonely when working outside because their own family members will support them!

        Day 2: Analysis of Concrete Trends and Abnormal Quality, Legal Practice of Concrete Trading

                The next morning, we will enter the practical course for the second day. Firstly, the company's competitiveness development department will provide a briefing on the low-carbon issues that customers are most concerned about recently, as well as what actions the company can take to help customers reduce carbon emissions? The second agenda invited Dr. Li Mingzhi from the Construction Research Institute and the Competitiveness Development Department of the company to jointly analyze the judgment and disposal of the causes of abnormal concrete quality, in order to strengthen the adaptability of colleagues.

        The work of business colleagues not only requires sales skills, but also the ability to smoothly collect accounts. Therefore, the final agenda will be explained by the company's legal department on "Legal Practice of Concrete Trading", including: how to sign transaction contracts to protect payment rights, how to negotiate, collect, or carry out seizure and compulsory execution procedures in case of unfavorable payment.

        After finishing all the training courses, the President briefly summarized the focus of the two days and encouraged everyone to work together towards the high-performance and high challenge goals set for 2024. Finally, arrangements were made to visit the Kaohsiung Port Authority to see a shipping artwork that took 10 years to complete, as well as the Far EasTone Telecommunications Action Office located in this building, marking the perfect conclusion to the course. Through the activity, colleagues have established a sense of like-minded emotions and are more confident in fighting side by side in the future, facing difficulties and challenges together.

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